How does the hottest printing brush industry reson

2022-08-21
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How does the printing industry resonate with the times? Integrate thinking to stimulate the vitality of printing culture

release date: Source:: editor of China Publishing radio and television news: Yu Jia Views: 3068 copyright and disclaimer

core tip: it is the second session of the year, spring and Jingming listen to the political voice. The time for the annual national two sessions has arrived as scheduled. This year's two sessions are the general assembly of the new term, and the new deputies to the National People's Congress and members of the CPPCC also made their debut. Sun Baolin, the curator of the China Printing Museum, and Wan Jie, the chairman of Yachang culture group, were selected into the list of members of the 13th CPPCC, which attracted the attention of printing practitioners

of course [China Packaging News] it is another year when the two sessions, spring and Jingming listen to the political voice. The time for the annual national two sessions has arrived as scheduled. This year's two sessions are the general assembly of the new term, and the new deputies to the National People's Congress and members of the CPPCC also made their debut. Sun Baolin, the curator of the China Printing Museum, and Wan Jie, the chairman of Yachang culture group, were selected into the list of members of the 13th CPPCC, which attracted the attention of printing practitioners

through careful study of their proposals, the author finds that the hot spots they pay attention to are the cultural integration of ancient printing and publishing and the extension and expansion of modern printing industry

As one of the four great inventions in ancient China, printing provided the most original technical support for the prosperity and development of publishing culture. In the long history of publishing culture, printing culture has always grown with it

the construction of publishing Museum proposed by sun Baolin at the two sessions is a further extension of printing culture, tracing back to the source, and further integrating the big printing culture advocated by sun Baolin at the source of history

whether it's Chinese books × The history of development is also the history of ancient publishing. Printing occupies an extremely important position, and printing and publishing are closely linked. Today, printing is not only a technology, but also a culture, which is very important for the inheritance and development of China's excellent traditional culture

if sun Baolin's proposal is to print and ask technicians in detail about the performance of various products and the cultural integration of publishing, which is a vertical deepening in the dimension of time, then Wan Jie's proposal on purifying the domestic art trading market and implementing tax incentives for new materials high-tech enterprises, plus deduction of R & D expenses The proposal of fiscal and tax preferential policies such as accelerated depreciation of fixed assets and subsidies after enterprise R & D investment can see the extension and expansion of modern printing enterprises, which is a vivid embodiment of "where to go" of modern printing industry

in the face of rapid technological development and changes in business models, how can the printing industry rich in brilliant culture resonate with the times? In this regard, Yachang is a model, which inherits the excellent culture of printing, further integrates and expands printing with modern technology, and transforms the processing attribute of printing into the attribute of artistic service. At the two sessions, Wan Jie's proposal to purify the domestic art trading market environment seems to have little to do with the printing industry, but it conveys the relationship between printing and copyright. How to transform printing enterprises to "culture +", Yachang mode is the path, and copyright protection is the red line

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